market development
marketing automation
sales enablement
+1 916.804.2219
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CONNECTING SALES AND MARKETING
ACCELERATE
TIME TO REVENUE
Solone Marketing Solutions brings proven market development frameworks together with the latest customer acquisition technologies.
We help organizations create personalized customer experiences to accelerate the customer journey.
We align the customer journey with compelling content at every stage to engage your target audience.
We help you manage multi-channel programs, analyze results, and optimize along the way.
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MARKETING STRATEGY
The Starting Point for Success
Accelerating pipeline and revenue growth starts with an integrated marketing strategy that aligns to your sales cycle. We help you identify the economic buyers, understand their journey, and deliver a messaging platform and content roadmap to that moves your prospects to buyers faster.
MARKETING AUTOMATION
Attract. Engage. Convert. Delight.
Customer creation starts with a digital strategy. Every organization can leverage the power of marketing automation to streamline the sales journey by communicating and influencing their target audience faster and more efficiently. We help you evaluate the right platform and build a framework for success. With years of campaign experience, media integration and optimization you’ll be on your way to delighting your customers in no time.
SALES ENABLEMENT
Maximize Field Team Performance.
Implementing a Marketing Qualified Lead (MQL) strategy allows you to produce fewer, high quality leads that will improve your sales team’s efficiency and productivity. Together we help you determine the right mix of demographics, activities, and behaviors that make up MQL’s that quickly excel Sales Qualified leads to revenue. But that is not all, key to success is understanding the MQL and sales process, and how they work together. Producing the right onboarding guidelines, tools, resources and training are key to your ability to track the success of your marketing programs directly to revenue for your company.
EXPERTLY COMPELLING
ENTERPRISE EXPERIENCE. ENTREPRENEURIAL SPIRIT.
I've built a strong background in sales enablement and marketing automation at leading technology companies. I can bring that big company know-how to your customer engagement and acquisition programs. Let me help you manage the details and bring a unified approach to marketing automation that helps your field sales teams get the most out of your marketing expenditures.
I've got a successful track-record of onboarding new platforms, cultivating relationships, improving processes, increasing efficiencies, maximizing marketing ROI, and leading and mentoring teams to consistently deliver strong results.
I've helped build sales and marketing programs in larger Fortune 100 companies and startups alike. Innovation in engaging prospects starts with the customer experience, the value we bring, and the compelling reason to buy. I use proven frameworks for market development to help take the mystery out of marketing and drive engagement, action, and a user experience that ultimate drives return on adoption.
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Let's talk about how we can help you drive a systematic approach to your customer acquisition.